Our Journey with Irina Lee (Client Testimonial)

Irina Lee is Norwegian based, and she used to be a writer and a journalist. She then decided to be a solo entrepreneur and become a freelancer, which she did for about seven years. Irina had struggled with her weight from early on in her life then in 2015, she found a weight loss program called Bright Line Eating, and it worked so well for her. She then decided that what she had learnt from this knowledge was important and needed to be shared with the Norwegian public. Irina then bought the publishing rights for the book Bright Line Eating, which she then published in Norwegian in 2017. The book was a success, so she decided to create an online course.

The online course was a huge success, and Irina had a staff of about ten employees. One of the online launches didn’t go well, which made her realize that she was in a financial crisis and had to let most of her staff go. Irina remembered a conversation that she had had with Thembi about her VA business, and she contacted her. Though Thembi was skeptical at first because of the language barrier, they gave it a try, and the relationship has been fruitful despite the language barrier.

Irina’s most significant fear of working with a VA in Zimbabwe was that she would not be able to explain the tasks she had for the VA well. She overcame that fear by starting small, she gave the VA small tasks first, and as time went on,

“As soon as I saw and experienced how smart and fast learners the VA’s are, I felt like I could delegate so much more.”

“I knew I could supervise the task and how it was done, and then I saw after the first few times that I don’t have to go and check the work because it is always at the next standard.”

Hiring Virtual Staff On Demand has freed up Irina’s time so that she can do more important things to grow her business while she has the peace of mind that the recurring tasks are taken care of. Irina has just launched the follow-up book called The Official cookbook in January 2020.

“I don’t think I could have made my deadline without the assistance of your team to do all of the other tasks that I now didn’t need to worry about.”

“Make sure to use your time wisely; do not limit yourself by doing mundane tasks that someone else can do. If you can pay a VA to do some recurring tasks, its a well worth investment.”